Time & Forecasting
Reading data that moves over time, and saying what happens next without lying.
Data Analyst track
Junior
Write correct SQL, build trusted dashboards, ask good questions.
- Naive ForecastPredicting 'same as last time' — the baseline every model must beat.
- Run RateExtending today's pace to the full period — and why it usually overstates.
- TrendThe long-run direction underneath the noise.
Mid-level
Own an analysis end to end, from vague question to recommendation.
- Forecast IntervalA range around a forecast saying how uncertain it is.
- ForecastingPredicting future values from past patterns, with honest uncertainty.
- Lag FeaturesUsing past values of a series as inputs to predict its future.
- Mean Absolute Percentage ErrorForecast error as a percentage, and where it misleads.
- Moving AverageSmoothing a series by averaging each point with its neighbours.
- Root Mean Squared ErrorForecast error that punishes big misses more than small ones.
- SeasonalityPatterns that repeat on a calendar: weekly, monthly, yearly.
- Time SeriesData ordered in time, and why the order changes everything.
- Trend, Seasonality and NoiseSplitting a series into direction, repeating pattern and leftover.
Senior
Own experimentation and metrics design; call out bad numbers.
- ARIMAA classical forecasting model combining autoregression, differencing and moving averages.
- AutocorrelationHow much a series resembles its own past, at each lag.
- Exponential SmoothingForecasting by weighting recent history more than old history.
- Forecast AccuracyJudging forecasts on held-out data, against a baseline.
- Seasonal AdjustmentRemoving the calendar pattern so the underlying movement is visible.
- StationarityWhen a series' statistical behaviour doesn't drift over time.
Staff
Shape how the organization measures and decides.
Nothing here yet.
Principal
Set measurement strategy across the company.
Nothing here yet.